Categories Aging

Reassessing Worksite Wellness After All These Years: Still Medical or Blossoming Into REAL Wellness?


One advantage of stayin alive beyond expectations (i.e., reaching a state of perennialhood) is increased wisdom and, sometimes, witnessing desired changes. That is the hope, in any case, attributable to a long time of increasingly prescient observations and greater openness to alternate experiences. What higher time than later life to reexamine opinions and beliefs? Why finish with that old time religion or other fossilized attachments political, social and so forth? Oftentimes, these hardened impressions are outdated or otherwise ripe for reforms. Or not.

In any case, many might profit from periodic scrutiny of long held views. On occasions, some opinions, even biases, could possibly be in need of amendments, or at the very least refinements.

A private example is an extended held claim that worksite wellness programming has been and stays overly medical, dating back to the trendy restart of the wellness movement within the early 1980’s. Particularly with respect to a few of the 4 dimensions of REAL wellness, worksite programming has ignored systematic efforts to advertise positive mental skills, similar to reason (critical considering), exuberance (joy and added meaning) and liberty (expanded personal freedoms). The opposite coping with exercise and nutrition (Athleticism) has received ample attention at worksites and elsewhere.)

Is there credible evidence of a turn toward REAL wellness, recognizing that such initiatives could be addressed by other terms?

Some colleagues more attuned to workplace best practices and innovations have urged a reassessment. I’m told there are REAL wellness priorities and programs underway that promise results.

Spurred on by an invite to seem on a webinar of a number one worksite wellness organization to debate the book Not Dead Yet (NDY). I made a decision, in true stayin alive fashion, to explore what’s latest in corporate wellness.


On October 30, I participated in a hour-long webinar with Dr. Paul Terry, senior fellow and editor of the Health Enhancement Research Organization (HERO). The theme was Thriving & Flourishing (At Any Age)! The initial focus was the 56 suggestions for successful aging described within the book. Sharing the webcast podium with me was Susan Bradley Cox, certainly one of the eighteen world triathlon champions over age 75 profiled in NDY.


Under the most effective of conditions, the impact of worksite wellness will necessarily be incidental relative to the larger issues employees face. Social determinants similar to deficient educational levels, poor housing conditions, dysfunctional cultural influences, economic pressures, crime, mental and physical disabilities and way more are more consequential but not malleable by worksite wellness. While essential, it’s helpful to appreciate that macro changes in society and the environment needs to be a priority, to not be missed while promoting employee wellbeing. A couple of health promotion classes and other initiatives to encourage good health skills and practices in the course of the few hours per week available for worksite programming mustn’t distract from the larger issues that the majority affect quality of life.

This point was made by economist Thierry Malleret on the 2023 Global Wellness Summit in Singapore October 15-17:

Skyrocketing costs of healthcare, housing and education are decimating the US middle class and causing rising inequality and anxiety-and the phenomenon is just not limited to the US. But on the subject of social and environmental progress, the US appears as a big, underperforming outlier. Based on the Social Progress Index, the US is the one developed country that’s backsliding, each in absolute and relative terms, in comparison with its peers. It now ranks twenty sixth in social progress, while Norway comes first.

Many (e.g., Benjamin Libet, Dan Wegner, Thalia Wheatley, Sam Harris and a majority of latest scientists) marshal evidence to support the view that free will is a myth, that determinism prevails. In that case, this takes the zing out of oft ballyhooed enthusiasm for self-responsibility, and witticisms similar to P.J. O’Rourke’s crack that no drug, not even alcohol, causes the basic ills of society. If we’re on the lookout for the source of our troubles, we shouldn’t test people for drugs, we must always test them for stupidity, ignorance, greed and love of power.


HERO is a national think tank whose mission is to advance best practices in worker health promotion. HERO provides leadership in research and education on the impact of worksite wellness, on best practices for positive health outcomes and on the role and nature of healthy cultures for successful worker performance.

Over the course of several years, Paul Terry has prolonged polite and at all times collegial invitations to contemplate more charitable assessments about worksite wellness. Within the weeks resulting in the webinar, while looking for to raised appreciate positive (i.e., REAL wellness-like) programming, I reviewed HERO’s archived interviews with worksite leaders, in addition to the organization’s annual forum proceedings, research studies, think tank meetings, scorecard initiatives, briefs, blogs and news releases. All impressive, to make sure.

After receiving an advance partial draft of this text, Paul offered the next:

It is a tall order to summarize all of the ways in which workplace health is aligned with REAL Wellness as it has been occurring for a very long time and has already apparently eluded your observant proclivities. I’ve pasted an editorial below that can be published in January. I feel the ‘Pillars’ exemplify the freedom and reasoning points of your philosophy. My editorials are open access. Up to now years I’ve written about voluntariness and autonomy (liberty), about parsing between facts, truth and empirical evidence (reason and liberty) happiness and meaning and life purpose in an interview with Richard Lieder and Vic Strecher (reason and enthusiasm). In each editorial I feature cases and examples of how the private and public sector are increasingly collaborating to realize these REAL approaches.

All that strikes me as encouraging and welcome news. The theme of the recently concluded HERO forum was Thriving Organizations Achieving Well-Being Through Collaboration. Much attention was focused on the Federal government’s Healthy People 2030 initiative, a science-based rendering of 10-year national objectives. The goal of Healthy People continues to be improving the health of all Americans.

Based upon short (under six minute) expert interviews conducted on the last HERO conference with national figures in worksite wellness, an extra glimpse into REAL wellness-related initiatives in corporate programming may be sensed.


Krystal Sexton, head of Human Performance and Care at Shell, identified psychological characteristics of employees who most impact organizational performance. Such Individual qualities include hope, optimism, resilience and self-confidence; team dynamic aspects that matter most are those who are likely to lift people up, provide role clarity and find common ground.

Unfortunately, this and the opposite interviews didn’t discover specific company wellness programs that addresses these drivers of company success. I’ll look on the brilliant side and assume there have to be training for all that promotes specific agendas.

A video of and follow-up telephone and e-mail communications with Jessica Grossmeier, HERO’s Vice-President of Research, revealed the character of the HERO scorecard. The instrument is designed to assist organizations discover best practices for promoting workplace wellbeing. It identifies opportunities to enhance and measure progress.

Nevertheless, Ms. Grossmeier noted that the present version of the tool only addresses the Athleticism element, but invited suggestions about future iterations of the Scorecard. One resource was cited as an effort to assist industry professionals develop more critical considering skills. HERO has since provided more detailed examples of find out how to apply these critical considering tricks to findings in quite a few research studies.

The Expert Interview Series on HERO’s YouTube Channel features additional short videos of national leaders who spoke on the recent HEROForum19′ gathering on the Achieving Well-being through Collaboration theme.

• Nico Pronk, Dushanka Kleinman and Mary Pittman on Healthy People 2030: Objectives for the Nation and the Role of Business.

• Sara Singer, Stanford professor on 4 pillars of a culture of health and the role of internal and external collaboration.

• Brian Castrucci, President and CEO of the deBeaumont Foundation on the business case for personal sector and community partnerships and collaboration.

• Andrea Walsh, JD, President and CEO HealthPartners on the advantages to business of community health, on reducing stigma of mental illness and the imperative of partnerships.

• Matt Steifel, Kaiser Permanente on the connection between social determinants of health and the role of those aspects in workplace health and well-being initiatives.

• Karen Moseley, President, HERO on the role of collaborations and measurement development on what’s next and mission critical for HERO.

• Paul Terry, Senior Fellow, HERO, on latest study findings released for the primary time at HEROForum19′.


Before going any further, let me express gratitude to Paul Terry for extraordinary assistance that made possible this quick tour of latest developments and meaningful advances within the art and science of worksite health promotion. The links alone needs to be of value to many who may not otherwise have discovered these informative resources.

What’s amazing is that Paul provided this guidance while climbing down and out of the Grand Canyon, communicating only by carrier pigeons and mirrors to relay data to HERO headquarters in Minneapolis. (The part about climbing within the Grand Canyon is true.)

So, did I profit from this periodic review of my notion that worksite wellness has done too little to advertise wellbeing while focusing an excessive amount of on identifying and modifying dangerous habits? It seems so. As all study authors note on the conclusion of their research reports, further studies (and generous grants to fund same) are imperative.

It was definitely helpful to learn more in regards to the work the HERO organization is doing on this field. HERO is to worksite wellness what the National Wellness Institute once was to the promotion of the wellness concept and the Global Wellness Institute is for the concept today — a worldwide promoter of research, initiatives, roundtables, annual summits, discussions, gatherer of wellness evidence and sponsor of daring initiatives, similar to The Wellness MoonshotTM: A World Freed from Preventable Disease. In their very own words, the GWI informs and connects key stakeholders able to impacting the general wellbeing of our planet and its residents. Not incidentally, GWI makes all of its worthwhile information and resources available for free of charge, which allows anyone, anywhere, access.

In conclusion (finally), this review has made me more informed and way more inquisitive about learning more about latest developments in worksite wellness relative to REAL wellness. Again, due to all who contributed, directly and otherwise.


Wellness initially took root as a life-style, a way that individuals make informed selections to ascertain and sustain positive levels of mental and physical health beyond the absence of illness and disease. The approach to life is founded on personal responsibility, disciplined habits and skills related to effective decision-making, enjoyment of life, exercise, nutrition, stable emotions, personal freedoms of mind and body, ample meaning and purpose, a supportive culture and environmental awareness, amongst other life-enriching qualities. In a piece setting, safety may also be promoted, in the shape of freedom to talk freely without fear of retribution.

This meaning of the word is consistent with REAL wellness, the difference being that the modifier REAL introduces 4 specific categories or dimensions through which vital skills and positive outcomes are organized. These 4 dimensions can encompass all venues through which we function, similar to the social, occupational and other life areas commonly put forth as wellness dimensions. (As if different skills were required for optimal functioning in varied spheres of life.) The 4 REAL wellness dimensions are reason, exuberance, athleticism (exercise and nutrition) and liberty.

REAL wellness should encourage and guide people to think and performance rationally, to live exuberantly, to take care of physical fitness, to dine properly consistent with factual dietary knowledge and to live as freely as possible. The latter means becoming liberated from cultural or circumstantial elements similar to superstitions, irrational dogmas and other mental and social limitations that add constraints on personal liberties.

And that is about it, folks.

The tip.

Categories Anti aging

Ethocyn Anti Aging Molecule: Can You Get a Real Face Lift by Using an Ethocyn Wrinkle Cream?

Looking great is critical to our self-image and a pleasant skin may be very necessary to feel young: All of us need to have an exquisite, smooth and firm skin that permits us to be ok with our appearance. Face lift cosmetic surgery is an answer but an increasing number of individuals desires to avoid surgery due to anesthesia, complications, risks and all negative effects that might occur.

You might be trying to find a non invasive, non surgical face lift alternative. What must you do to have the youthful skin you’re searching for?

First allow us to speak about 2 sorts of necessary skin fibers: collagen and elastin.

  • Collagen is a protein forming the structural grid that holds other skin structures. It gives the skin its strength and sturdiness. Collagen doesn’t stretch thoroughly.
  • Elastin can also be a protein. It’s more stretchable than collagen and helps maintain skin resilience and elasticity. It provides skin with snap back like a rubber band. Elastin makes smooth, firm and resilient skin

What occur to our skin as we age?

After we are young, (before the age of 25 or 30 – depending on our genetic disposition) our skin has high levels of elastin – on average, 14-18 percent.

As we age, our skin unavoidably loses the elasticity and firmness it once possessed in younger years and it has nothing to do with the damages caused to the skin by environmental aspects, comparable to sun, wind, smoke, pollution, free radicals, etc: Our elastin levels naturally decrease. Clinical trials confirm that in patients 40 years and older elastin levels could drop to as little as 0.1% and on average are within the 9% range. For that reason, after the age of 25-30, our resilient skin gives solution to sagging and wrinkling, and might now not snap back into its original firm shape.

For Dr. Peter T. Pugliese, a skin physiologist “The only most significant cause of age related skin wrinkles and sagging is the lack of skin elastin fibers. Everyone, whether female or male, will begin to lose skin elastin fibers at age 25. Elastin fibers are the restorative force within the skin.”

How could we stop losing elastin fibers and restore a greater elastin production in our skin?

Chantal Burnison, an American biochemist, specifically designed a recent product to mimic, or simulate, the method that naturally occurs in young skin: She invented the Ethocyn molecule.

What’s Ethocyn?

Ethocyn is a patented, clinically proven, unique ingredient that effectively stimulates increased production of necessary elastin fibers, that are crucial for maintaining healthy, youthful looking skin. Ethocyn is scientifically proven to be essential within the fight against and treatment of skin aging.- in an eight-week study, Ethocyn was proven to extend elastin production within the skin by 88%.

Over 20 million dollars has been spent on the testing of Ethocyn to validate its efficacy. Clinical trials have been conducted at prestigious independent universities world wide comparable to UCLA and the University of Shanghai.

All these clinical trials concluded that Ethocyn is a skincare ingredient that may safely and effectively return your elastin fiber levels to that of a 20 years old — leading to firmer, smoother, younger looking resilient skin, with less wrinkles. The skin must be tighter and fewer sagging. This can also be true for other areas, comparable to the neck and the backs of the hands.

Clinical trials also prove that the outcomes are especially noticeable with the dynamics of facial features and speech. For instance, frown or smile lines that stay after the expression changes and slowly return to the neutral position, following use of Ethocyn the increased elasticity will allow the skin to snap back into the suitable position, because it does in younger individuals.

What must you do to have the youthful skin you’re searching for?

Ethocyn is hypoallergenic and it’s compatible with other skincare products. You will discover Ethocyn in the best wrinkle creams and serums. Used twice a day within the morning and within the evening these anti-wrinkle creams or serums will aid you to to show back the hands of time. It is best to notice results throughout the first or second month of use.

Remember also that changing the feel and look of skin is about greater than just applying a cream twice a day. Healthy, youthful skin starts with a healthy lifestyle, healthy eating and exercise.

Categories Self Defense

Did James Bond Know REAL Hand to Hand Combat?

At any time when an motion film becomes a giant hit there may be all the time a rush to emulate the heroes of the film. Whether it’s buying film merchandise or real life items like cars, firearms, and garments people get right into a film whole heartedly. Martial arts movies aren’t any different as people run out to the local dojo to coach within the art that helped the hero save the day. Most honest martial arts instructors will explain that it takes years to learn a martial art, and that those movies are seldom example of how any martial art really works. Film makers are seldom satisfied with reality and feel a necessity to enhance upon even essentially the most impressive real life situations. The exception though is when knowledgeable persons are involved with a project and its creation and reality develop into a part of the fantasy.

The James Bond series is example of a mix of fantasy and reality. The fantasy side of James Bond is he’s capable of accomplish what normally takes an entire team of operatives to do in real life espionage assignments. He doesn’t need to cope with any of the dirty or boring parts of intelligence gathering (read sitting in an uncomfortable place, drinking coffee and waiting for terribly long periods of time). Many agents of the CIA and British MI6 will inform you that loads of what they do is boring, but can still develop into extremely dangerous in a blink of an eye fixed. For a lot of agents an project involves slogging through the mud of some third world hellhole not dinning at the best restaurants in a number of the world’s most beautiful cities.

What the fictional 007 does draw from reality is his martial arts forms. Excluding one film, You Only Live Twice where 007 learned Ninjitsu (taught to Sean Connery by real life martial arts expert Donn Draeger) the martial art of alternative for the British spy in over 20 movies is combat Judo. The martial arts form allows Bond to tackle much larger opponents, and use their weight against them in personal combat. In From Russia with Love Bond was capable of tackle a well armed assassin, and switch the tables because of his Judo training. For a spy coping with an ever changing battlefield, pre-world war II Judo is the right alternative, since it allowed him to be flexible, and different techniques could be seen scattered throughout the movies. This type of Judo is nothing if not practical and for a spy operating alone in the sector there aren’t any second possibilities. Bond was capable of quickly defeat enemies and move on with the mission.

The fact of James Bond’s world comes from his creator Ian Fleming who drew from his many adventures and experiences on the earth of espionage. Before Fleming wrote twelve novels and nine short stories featuring James Bond, undercover agent 007 he would have many adventurers of his own. Educated at each Eton College and Sandhurst military academy Fleming would also go on to learn languages and work as each a stockbroker and journalist. Like Bond he enjoyed, many activities like scuba diving, mountaineering, auto racing in addition to smoking and drinking. When World War II began Fleming was a military reservist a part of the famous Black Watch regiment, but transferred to the intelligence branch of the Royal Navy by its director Rear Admiral John Godfrey. Like his favorite character he would achieve the rank of Commander and participate within the planning of many operations within the European theater of the war.

Lots of the code names for these operations would later develop into names of Bond novels, and several other of the characters of his books are said to be based of real people Fleming met while working within the British intelligence community. No one is precisely sure who Bond was based off of, however it is believed he was a mix of several colourful characters Fleming knew. He also helped setup the structure for the Office of Strategic Services (OSS) which might later develop into the CIA. During this time he was exposed to the numerous commando units who were using Judo as a part of their unarmed combat training. Fleming would command his own unit of raiders and made sure to incorporate Judo as apart of their training.

Though it is just rumored that Fleming trained a secret Camp X in Canada which trained spies and commandos in close combat, assassination techniques, and sabotage a recent book says it more likely he just visited. What is obvious though is Fleming learned well from what he saw, and he brought that to his writing. Fleming who helped to create the trendy intelligence agency would spend the post war years making a fictional world of spies and terrorists.

Though fictional Bond’s martial art of alternative remains to be taught to intelligence operatives and stays the perfect alternative some 50 years later. Special Air Service Regiment (SAS) the UK’s Special Forces branch still use most of the commando tactics learned in WWII today. WWII combatives which include Judo have stood the test of time on screen, and on the battlefields of the world. Fleming and his peers did not have the posh of looking good on a mission. They needed what worked against the Nazis and the Imperial Japanese, and Judo was the alternative of the founders of recent espionage.

Categories Sleep

How To Make A Baby Go To Sleep Fast – Real Quick Baby Sleep

Making a baby sleep fast is one among the most important challenges for all of the parents. Irrespective of if you may have one baby or more at home, make a baby fall asleep fast is a typical query. You usually need to search for the reply to this query.

Each time you would like to try different tricks that might help to make your baby sleep fast. Listed below are some suggestions that might help your baby to sleep quickly.

You do not need to attend or put efforts for long. It will provide you with the quick and fair results. Adopting the following pointers in your each day routine might help loads.

Try massage therapy

Identical to adults, babies do face issues with muscular stiffness and tension. Although they do not need any apparent exertion but their activities leave an impact on their body.

In answer to make a baby fall asleep fast, it’s mandatory to provide them message therapy. It lets them be happy and get into quick sleep as expected. You do not need to place much effort in making the newborn sleep while you give them a pleasant oil massage at bedtime.

Use soothing fragrances

Your answer for the famous query, make a baby fall asleep fast is within the fragrances. Commonly we use fragrances in perfumes, deodorants and air fresheners. It’s rare that one can hear concerning the soothing fragrances that boost sleep.

It isn’t only advisable for the adults but kids as well. You should use the sweet and low intensity fragrances that help to spice up sleep and make babies feel relaxing.

Avoid high-energy dinner party

For those who are on the lookout for the reply of make a baby fall asleep fast then you must consider the feed of the newborn. Using the high-energy food options within the dinnertime is a reason that could cause your baby to not sleep quickly.

So long as the newborn has the energy to maneuver, jump or play you should have to face difficulty in getting her or him sleep. Due to this fact, you must keep the dinner minimal, lighter and straightforward to digest.

Furthermore, make sure the timing of dinner meal 3 hours before sleep time. It helps the newborn to digest food and sleep peacefully at the correct time.

No sugar drinks

Sugar is one other factor that causes hyperactivity within the babies. It’s mandatory to avoid the sugar drinks or fruit juices intake within the babies. Consuming these glucose enriches beverages it isn’t possible for youths to carry back their energy.

Eventually they will provide you with a tough time tucking them to the bed. Remember; never give them beverages within the evening or after that. In truth, you’ll be able to give them milk with no sugar or a little bit of taste enhancer that may work as a snack and help them to sleep well.

Categories Success

Real Estate Wealth Expo Success Suggestions

Surefire suggestions that may enable you get probably the most out of the RE Expo — or any Expo for that matter!

OK, so that you’re finally on the Expo and also you’re able to kick butt and take names – no pun intended. Here’s what you want to know and do to make your exhibit successful.

Be Prepared

The classic boy scouts motto still holds true to this very day. Often, you will find that a bit preparation beforehand can mean an enormous difference in your required ends in the long term.

Take a moment to consider the belongings you’re going to wish in an effort to achieve success. This mustn’t be complex. Start by simply asking yourself what you possibly can do in an effort to higher help your customer. By specializing in your customer, you may be higher capable of give you easy solutions to your needs.

Also, take into consideration how many individuals you will need there with you in an effort to accomplish your mission. You possibly can never have an excessive amount of help.

Other things to contemplate will probably be what kind of knowledge to take to your prospects and the way much. Like with help, you possibly can never have an excessive amount of. Oh, and remember to bring loads of pens!

One final thing — come mentally prepared as well. Remember to bring a great and positive attitude with you. The outcomes you get on the Expo may be greatly influenced by your attitude. Remember, identical to Napoleon Hill said, “thoughts are things”. Think success and you will have success.

Set Goals

Sounds easy enough, but you may be surprised just how many individuals don’t do that. Having goals in mind will greatly increase your possibilities of success.

The RE Expo is a venue so that you can apply your craft just as you do in your normal business setting. If you might have goals or quotas you might have to fulfill in your small business, it should not be any different on the Expo.

Break down your goals into event duration goal goals (2 days for the RE Expo), day by day goal goals, and hourly goal goals. For instance, your event duration goal goal could also be obtaining 300 leads. Take this 300 and divide it by the variety of days within the event. In this instance we’ll use 2, which is the variety of days the Real Estate Wealth Expo runs. You now have 150 leads every day. Now break down the 150 by the variety of hours the event runs for in the future (often 8 – 10 hours).

Your final tally is roughly 15-19 leads per hour. Thus, in an effort to meet your goal event goal of 300 leads, you have to be signing up about 15 to 19 leads per hour. That is pretty conservative whenever you take the quantity of those that actually go to the Real Estate Expo — 46,000 in 2005 for LA alone. Do that and you will outperform your competition by leaps and bounds.

Get Creative

Get creative to draw leads. Get creative to maintain y-o-u on their minds. You do not have to follow the group. Everyone gives away free pens with their company’s name and logo.

Give away free mouse pads as an alternative — along with your company name, logo and call number on them in fact! Have a raffle drawing. Say the primary 100 people to enroll will probably be entered in a drawing to win a FREE ipod or something. You will be amazed how a bit creativity can go a great distance.

Bring as Many People as You Have to Help You

You will get rather more achieved if you might have the correct amount of individuals with you on the Expo. How many individuals you wish relies on the dimensions of your booth and what you are attempting to perform on the Expo.

Do not forget that you might have to eat and take restroom breaks. In the event you’re a smoker, you’ll likely desire a stogie break too. Along with this, you might have to prospect, answer questions, give demos, take contact information, etc.

There isn’t any magic number as to how many individuals chances are you’ll have to help, but in case you take the aforementioned into consideration, you may give you a number that’ll each enable you accomplish your goals and can be easy to administer. As a general rule, err on the side of safety. It is often higher to bring one person too many as opposed to 1 too few.

Dress Comfortably

You are probably going to be in your feet for a greater a part of the day on the Expo. Not to say that chances are you’ll even be moving around quite a bit organising shop and eventually going backwards and forwards between prospects. As you possibly can imagine, that is going to take its toll in your feet and lower back.

That said, wear comfortable, soft rubber-bottom shoes or sneakers. I’d personally lean towards wearing sneakers. If you have to adhere to a dress code and might’t wear sneakers, then consider black tennis shoes. Yes, these are literally sneakers, but they give the impression of being like regular black, rubber-bottom shoes. Black Reeboks could be my selection.

Along with wearing comfortable shoes, you furthermore mght want to decorate comfortably. It is advisable to wear casual slacks, a skirt or Dockers and white shirt. Guys, unless you might have to, don’t wear a tie as you’ll likely wind up loosening it or taking it off anyway. As a general rule, the best way you dress on the Expo should match the industry you are in. So, in case you’re exhibiting at a tech Expo, then dress based on how techies dress.

Do not forget that you may be speaking with many potential clients so you must look skilled. You’re representing your organization or business. Dressing comfortably, yet properly, won’t only give your prospects a great first impression, but will even enable you perform your best.

Save Money! Forget the Padded Carpeting

Want to save lots of some money right off at bat? Then forget the padded carpeting most convention centers offer. In the event you remember to wear comfortable shoes, you then won’t need the carpeting. Nonetheless, in case you forget to wear comfortable shoes, then definitely get the carpeting. Your feet and lower back will thanks. Nonetheless, because you’re smart, I do know you may opt to wear the comfortable shoes.

Meet and Greet People… And Don’t Forget to Smile!

OK, so that you’re standing there at your booth and a possible client (they usually are all potential clients) appears to be walking towards you… What do you do? That is right, smile and say hello! Ask how YOU can assist them, but don’t stop there. Strike up a conversation.

She or he is there for a selected reason. They’re already pre-qualified and are only ripe for the picking. Give them personalized service. Give them a reason to need to do business with you and never anybody else. Do that and you will reap a bountiful reward after they ultimately sign on the underside line and eventually refer all there business associates and friends to YOU. And to think, it began along with your smile.

Work the Floor — Go After Your Market

Now let’s take meeting and greeting to the subsequent level. Because you were smart enough to bring enough people to assist, you possibly can now split your team into two groups; one to work your booth and the opposite to work the ground.

That is right, you are not only going to permit your future clients to return to you, but you are also going place members of your team in strategic areas of the exhibit floor. Your floor team’s mission: to fulfill, greet and interact with potential clients and send them on to your booth. The final result: more leads coming your way.

Bring the Tech Tools Obligatory to Collect Contact Information

It is best to have some variety of information collection and storage system already in place in an effort to collect your prospect’s contact information. This may be so simple as having ready-made forms to your prospects to fill out, using a PDA, or using a database program in your laptop. Each has it’s pros and cons.

Using a PDA is convenient for walking around, but would require you to be a quick one-finger typist. Collecting information in your laptop is quicker, but is not as flexible as a PDA for porting around without having to rest it somewhere (it is a LAPtop, remember?). Offering prepared forms to your prospects to fill out frees you from doing this task, but is susceptible to illegible (and sometimes unintelligible) writing.

The advantage of using a PDA or a laptop to gather information is which you could robotically export it to MS Outlook, LotusNotes and other contact management software systems. Thus, you may save hours of time in data entry work.

Ideally, you’ll be wanting to make use of probably the most efficient method for collecting information. Whatever you choose to do, keep it easy. In the event you cannot resolve, try all three and stick to the one which works best.

Don’t Forget to Eat

You are on the Expo. You are excited. You are fired up. The leads are coming in like a swarm. Your tummy is asking you for food, but you are too psyched up to note. You take a look at your watch and it’s now 3 within the afternoon! No wonder you have probably been feeling cranky for the last hour or two.

Do yourself a favor and eat throughout the Expo. Your body needs fuel in an effort to stay sharp and focused. Being sharp and focused means your prospects recover attention from you. Getting a bit more attention from chances are you’ll be all they should say YES to YOU.

Have Fun

Expos is usually a fun getaway out of your normal on a regular basis office setting. Laugh often. Meet latest people. Network. Benefit from the moment. After the show, enjoy an evening out in town. Doing the aforementioned will make any event a pleasing and memorable experience.

Register Early for the Next Real Estate Wealth Expo

I’m sure you already knew this one.

There you might have it. Applying the following pointers won’t only enable you be more successful, but will even ensure you might have a great time. Use them on the Real Estate Expo and you will be rewarded with more sign-ups and ultimately more sales. — (c) 2006